Store Operation Is Incorrect! How To Break It?

When a store has no guests, the different practices of ordinary clerks and excellent salespersons (as shown below) show strong criticism.

But is the problem really confined to shop assistants?

We must understand that "shops without customers" should be valued by stores, which may be factors such as low satisfaction, low turnover rate, low rate of repeat purchase and high shortage rate.

After all, they are all stores.

Incorrect posture! How to break?

Low satisfaction, customers will not come again!

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In addition to the rigid demand, stores have to think: do our stores and products cater to the needs of guests? Have you carefully observed the expression of customers? Can you tell if the customers are satisfied with these expressions? After finding the customers' dissatisfaction, can the stores adjust the camp in time? Young people, these questions must be answered clearly.

Low entry rate and great disparity with competing products.

As the saying goes, "know yourself, know each other, win victorious battle."

"Then, do you know your competitors?

Low turnover and poor purchasing power.

In addition to professionalism, salesperson's sales skills are essential.

Does the store take the time and energy to train shop assistants?

The shortage rate is high and the repurchase rate is low.

Do we investigate every customer who enters the shop and get the product rank that customers most want to buy? Do we have these products in our store? If so, are these products placed in the gold area? Is there enough stock? If not, can we find a substitute?

Will the business be done at 4?

The answer is yes, but we need to be better.

So details are also important, such as target splitting, personnel scheduling, busy hour deployment, idle schedule, etc.

Management, time target tracking, etc.

All of them will, but only if they are used, will it be true.