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The Apparel Industry Has Become The Industry With The Highest Repetition Rate Of Domestic Brands.

2010/10/8 14:34:00 45

Garment Industry


China University of Political Science and Law Intellectual Property Center statistics, Garment industry With 83% brand repetition rate Domestic brand The industry with the highest repetition rate echoes this. The apparel industry has also become the most competitive field of Internet web resources competition.


The survey found that Famous brand Key words such as "Goldlion", "red bean", "three guns", "Giordano" and other wireless websites have been snatch away. Experts believe that China will become the second largest domain name market after the US, and the development of mobile Internet in China is irresistible. Strengthening the protection of network brand assets, especially the protection of wireless brand assets is the general trend.


Defensive brand protection strategy is a popular brand planning and protection system in the world. Enterprises should apply it to the protection of network brand assets in time. From the beginning of the brand planning to the famous brand, we should adopt the defensive means such as general web address and wireless website to ensure the integrity, consistency and centralization of the brand, so that the enterprise can win at the starting line.

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