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Fashion Buyer Professional Training Fresh Listing

2010/8/18 15:34:00 48

along with

Fashion industry

The rise of fashion buyers (buyer) has attracted much attention.

It is understood that buyers as a career, originated in Europe in the 60s of last century, has become a hot pursuit of fashion professionals in China.

Fashion buyer is also known as "

cool hunter

"It is a professional who purchases fashion products for all kinds of shopping malls and brands. Because of the special nature of their work, they play a decisive role in the fashion industry.

Looking at this new occupation, Beijing, Shanghai and other places have launched a fashion buyer training class.

As the world's famous fashion brands continue to enter the Chinese market, the fashion industry needs a large number of professionals who have fashionable fashion concepts and fashion sense of smell.

Buyer

The demand is equally urgent.

Against this background, the center for fashion training has launched the "fashion buyer" course.

The director of the center's curriculum promotion department, Dong Yan, said that the fashion buyer course has a certain professional threshold, not everyone is suitable. Students usually have certain fashion industry background.

Therefore, the recruitment target of this training class is to lock professionals who have experience in the apparel industry, such as brand agents, brand managers, or those engaged in fashion merchandising.

At the same time, the buyer is an advanced "buyer". Its insight into the trend of fashion and the judgement of fashion products will directly affect the sales of goods.

Therefore, in addition to requiring the trainees to have certain professional qualities and rich experience, the fashion buyer course should also have good fashion and business acumen, have a good aesthetic taste, have a certain understanding of the fashion industry market, and be sensitive to numbers.

The course of fashion buyers involves purchase strategy, buyer quality, fashion information channel, popular trend, distribution channel, negotiation skill, and the selection of goods and goods at the press conference, ordering, etc., so as to comprehensively train buyers' psychological quality and professional quality.

In addition, in a short 10 day training course, the school will also arrange students to participate in some experience activities, such as participating in a fashion show, choosing popular products, or taking a large fashion store as a practice place to allow students to choose their own goods by virtue of their sense of fashion.

The shortage of fashionable buyers has led to higher pay levels. For example, in the Brand Company, the annual salary will even exceed that of the golden collar. In foreign countries, scholars can become fashionable buyers through the study of design or fashion majors, but in China, due to the relative lag in academic education, only through professional training of fashion buyers can they become an excellent buyer and become the most important part of the fashion chain.